Malcom Gladwell’s recent article “Twitter, Facebook, and Social Activism” in the New Yorker provides food for thought about the nature and value of weak social ties versus strong ties
Vicious Cycle or Virtuous Cycle? Thought Leaders Debate the Value of Thought Leaders
09/20/2010 By Leave a Comment
Where should we draw the line between considering pharmaceutical key opinion leaders as thought leaders vs. calling them “influence peddlers”? A recent article published in “The Chronicle of Higher Education” casts aspersions on the entire protocol of co-mingling powerful KOLs, medical doctors and the academic research community within the context of drug development. We disagree…
Proximity influences behavior and adoption rates
09/10/2010 By Leave a Comment
What’s better, more tightly clustered friends or more diverse friends in your social network? A recent article looks at behavioral adoption among social network models…